Thursday, August 12, 2010

There's an App For That (on your TV)

Ever since the initial iPhone release in 2007, I assumed Apple would eventually extend its consumer device operating system to televisions. Benchmark's Bill Gurley predicted it here and even included a nice living room mockup.

To date, Apple has only delivered a mediocre tv attachment called Apple TV. Samsung, on the other hand, has delivered the real thing -- a television set on which you can load apps in much the same way you load them on your iPhone. To motivate developers to come up with some creative app ideas for its new line of TVs, Samsung is sponsoring a contest with $500,000 in prize money, and I'm delighted to serve as a judge alongside Mike Maples, Bob Borchers, Roelof Botha and Samsung's own Eric Anderson.

The winners will be announced at CES next January, and I hope to see some cool new concepts.

3 comments:

salma hayek said...
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